Type of Publication: Article in Journal

The Sales Effect of In-store Product Displays: The Special Case of Total Product Relocation

Author(s):
Weimar, D.; Deutscher, C.; Decker, R.
Title of Journal:
Journal of Business and Retail Management Research
Volume (Publication Date):
15 (2020)
Number of Issue:
1
Digital Object Identifier (DOI):
doi:https://doi.org/10.24052/JBRMR/V15IS01/ART-01
Citation:
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