Type of Publication: Article in Journal
Who takes part in triathlon events? A application of lifestyle segmentation to triathlon participants
- Author(s):
- Wicker, P.; Hallmann, K.; Prinz, J.; Weimar, D.
- Title of Journal:
- International Journal of Sport Management and Marketing Special Issue: Consumer Behaviour in Sports
-
Volume (Publication Date):
-
12 (2012)
- Number of Issue:
- 1
- pages:
- 1-24
- Citation:
- Download BibTeX
Abstract
Who takes part in triathlon events? A application of lifestyle segmentation to triathlon participants (Wicker, Hallmann, Prinz, Weimar)
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